JENNIFER WILLIAMS
Art Director
For as long as I can remember, creativity has been a huge part of who I am. As a little girl it was mostly song and dance (I was always putting on a show). As I grew, I realized that I had a huge opportunity to become a visual storyteller, to bridge the gap between consumers and their favorite brands. I took that passion and pursued a career in Art Direction, and for the past 6+ years, I've been watching my ideas come to life in an agency setting, which is one of the most incredible things I've experienced.
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Working on a creative team and feeding off of the energy of some really talented minds has been extremely inspiring. There are sometimes where you can feel the electricity in the room. I've learned to study my audience and create visuals that capture their attention, simply and directly. My design style is clean, while still maintaining my whimsical personality.

ART DIRECTION/DESIGN PROFICIENCY
FULLY-INTEGRATED BRAND CAMPAIGNS
EVENTÂ CONCEPTING AND PRODUCTION
WEB PAGE DESIGN AND DEVELOPMENT
EMAIL DESIGN AND DEVELOPMENT
UX/UI BEST PRACTICES AND TESTING
AFTER EFFECTS ANIMATION
SOCIAL AND PAID MEDIA CAMPAIGNS
APP/AR DESIGN
BRAND DEVELOPMENT AND GUIDELINES
PRINT DESIGN AND PRODUCTION
PHOTOGRAPHY AND PHOTO EDITING
TYPOGRAPHY DESIGN
AGILE METHODOLOGY

TECHNICAL PROFICIENCY
ADOBE CREATIVE SUITE
(INDESIGN, XD, ILLUSTRATOR, ACROBAT, PHOTOSHOP, AFTER EFFECTS)
TARGET PROCESS
PROJECT MANAGEMENT
EMAIL DEVELOPMENT
(HUBSPOT, ACTON, CREATE SEND)
SKETCH AND
INVISION PROTOTYPING
VIRTUAL PLATFORMS
(ZOOM, GOTOMEETING, MIRO, GOOGLE MEET, SKYPE)
GOOGLE SUITE
(SLIDES, SHEETS, DOCS, DRIVE)
MAC APPLICATIONS
(PAGES, NUMBERS, KEYNOTE)
MICROSOFT OFFICE
(EXCEL, WORD, POWERPOINT)
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BASIC HTML/CSS
VPN AND SERVER CONNECTION
AND FILE ORGANIZATION
